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What is our approach to marketing?  We devise calculated and innovative marketing
campaigns that serve to capture the public, build attention, and ultimately sell a vision. Our
creative, strategic marketing utilizes all means of communications culminating in the client’s
dream reaching the largest possible audience.
Marketing
What's the difference between Marketing and Advertising?
Advertising: The paid, public, non-personal announcement of a persuasive message by an identified sponsor; the non-personal presentation or
promotion by a firm of its products to its existing and potential customers.
What is the best way to distinguish between marketing and advertising?  Think of marketing
as a pie, inside that pie you have slices of advertising, market research, media planning, public
relations, product pricing, distribution, customer support, sales strategy, and community
involvement. Advertising only equals one piece of the pie in the strategy. All of these elements
must not only work independently but they also must work together towards the bigger goal.
Marketing is a process that takes time and can involve hours of research for a marketing plan to
be effective. Think of marketing as everything that an organization does to facilitate an exchange
between company and consumer.
Marketing: The systematic planning, implementation and control of a mix of business activities intended to bring together buyers and sellers for the
mutually advantageous exchange or transfer of products.
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green room presents

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